The Real Canary in the Coal Mine Isn’t Recruiting. It’s Gen Z. For decades, local television was untouchable. Massive reach. Political cash. Network affiliation power. Monopoly-level local news dominance. If you owned a local TV station, you owned attention in your market. Then the internet happened. Then streaming happened. Then mobile happened. Then social media […]
Local Television’s Expiration Date? Read More »
The New Broadcast Talent Playbook: Recruiting Across Four Generations: Let’s start with an uncomfortable truth. Most hiring managers say they want diversity of thought. Then they hire someone who thinks exactly like they do. The General Manager who came up through sales wants another sales-minded leader. The News Director wants someone who came up in
Stop Hiring Mini-Me’s: The Television Industry’s Biggest Recruiting Mistake Read More »
Walk into any television station in America and you’ll find something fascinating. The newsroom assignment desk may be staffed by someone who remembers editing tape with a razor blade, sitting next to someone who has never owned a DVD player. The General Manager might still remember when newspaper revenue was king. The Digital Sales Manager
